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McQueen Gin wanted to launch a social activation campaign but faced an issue with turnaround and budget for product photography. I artworked existing bottle images to give them a new life and produced a series of graphics for their social campain.
I let the colour of gins shine by producing sets to compliment and accentuate the clear glass bottle.
I paired these with animations of fruit and liquid bursts to align the product with a fruity refreshing taste.
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